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        <h1>Бойченко Евгений Александрович</h1>

        

        
          
        

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  <p><span style="font-size: medium;">Профессиональный маркетолог.</span></p>
<p><span style="font-size: medium;">Область профессиональной специализации:</span></p>
<ul>
<li><span style="font-size: medium;">Аудит маркетинга. </span></li>
<li><span style="font-size: medium;">Постановка&nbsp; маркетинга в компании. </span></li>
<li><span style="font-size: medium;">Формирование потребительских сообществ.</span></li>
</ul>
<p><span style="font-size: medium;">С&nbsp; 1999 года - по настоящее&nbsp; время: Генеральный Директор Компании&nbsp; UFK</span></p>
<p>&nbsp;</p>
<p><span style="font-size: medium;">За&nbsp; последние три года выполнил успешные маркетинговые проекты для таких крупных компаний, как: ОАО &laquo;Московский Завод Кристалл&raquo;, ОАО &laquo;Евразийский&raquo;; Группа &laquo;ЭКФИ&raquo; Группа компаний &laquo;Блок&raquo;, Балтийская Инвестиционная Компания, Холдинг БСК,&nbsp; ЗАО &laquo;Тюменьпромгеофизика&raquo;, ЗАО &laquo;Резервная Продовольственная Компания&raquo;.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: medium;">Как эксперт в области маркетинга регулярно&nbsp; выступает с докладами на&nbsp; крупнейших конференциях и форумах.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: medium;">С 2002 года&nbsp; преподаёт в Институте МИРБИС.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: medium;">С 2006 - Доцент.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: medium;">С 2007 года&nbsp; - Руководитель программы &laquo;МВА - Маркетинг&raquo; МИРБИСа</span></p>
<p><span style="font-size: medium;"><strong>&nbsp;</strong></span></p>
<p><span style="font-size: medium;"><strong>Публикации:</strong></span></p>
<p><span style="font-size: medium;">Учебник &laquo;Поведение потребителей&raquo;</span></p>
<p><span style="font-size: medium;">Учебно-методические работы:</span></p>
<ul>
<li><span style="font-size: medium;">Основы маркетинга (для маркетологов) </span></li>
<li><span style="font-size: medium;">Основы маркетинга (для финансистов)</span></li>
<li><span style="font-size: medium;">Управление конкурентоспособностью </span></li>
</ul>
<p><span style="font-size: medium;">Научные работы:</span></p>
<ul>
<li><span style="font-size: medium;">О некоторых особенностях восприятия рекламных текстов </span></li>
<li><span style="font-size: medium;">Применение методов транзактного анализа в маркетинге </span></li>
<li><span style="font-size: medium;">Производственный стресс и продуктивность лидера </span></li>
<li><span style="font-size: medium;">Ключ к сердцу потребителя </span></li>
<li><span style="font-size: medium;">О методах анализа творческой активности</span></li>
</ul>

  

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